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RIM Launches New Services Platform for BlackBerry Developers

blackberry rim
By chipteam

BlackBerry Developer Conference 2009 - San Francisco - Research In Motion (RIM) (Nasdaq: RIMM; TSX: RIM) today launched a new service platform for developers that will allow them to streamline business processes and develop applications very responsive, location-aware, and the rage for BlackBerry ® smartphones. The new service platform will offer advertising services, payments, content-push and a new location.

"Growing BlackBerry ecosystem and a new service platform that we announced today will help developers make more money from their applications and build innovative applications are very responsive, location-aware for BlackBerry smartphones," said Jim Balsillie, Co-CEO of Research in Motion. "RIM continues to provide the tools, technology and business services that developers need to create and market applications more powerful and successful at the BlackBerry Application Platform."

Advertising Service BlackBerry ® to Create New Revenue Opportunities for Developers



Advertising Service BlackBerry ® new and innovative, will allow developers to integrate ads into their BlackBerry applications, helping them earn income and simplify the process of mobile advertising business. With Ad Service BlackBerry, RIM plans to give developers access to the world of advertising quality, innovative and reliable and specifically advertising networks such as Jumptap, Lat49, Millineal Media, Navteq, 1020 Placecast, Quattro Wireless and Sympatico. ca. Services will display ads according to the guidelines Mobile Marketing Association's (MMA) as well as rich media ads that will be able to integrate with the BlackBerry application. Examples of deep integration between advertising and the application will include the ability to easily make the initiation of an ad, add the calendar or contact number from an ad, and directly into the application in menhubungkan BlackBerry App World ™ from advertising. This service is real-time, detailed, consolidated reports of the ads across advertising networks, including ad impressions, clicks, conversions, and revenue, and integration into the Omniture Online Marketing Suite ™ for a more comprehensive analysis.

BlackBerry Advertising Service, and software development kit (SDK) is planned to be available in the first half of 2010.



BlackBerry ® Payment Service Allows transactions through application and payment processes more efficiently



BlackBerry ® New Payment Service from RIM will present new opportunities for the BlackBerry developer to make money from the applications by selling digital content such as premium content, monthly or annual subscription, and repair or upgrade ratings for games and other entertainment applications from within the application them. BlackBerry ® Payment Service will also incorporate merchant services, including customer billing.

BlackBerry Payment Service and the SDK is expected to be available in mid-2010.

BlackBerry ® Push Services for Delivering Content and Applications for the warning to be generally available



BlackBerry ® Push Services, which was first made available exclusively to members of the BlackBerry ® Alliance Program earlier this year, will be made so available to all developers registered for the first half of 2010. BlackBerry ® Push Services allows developers and content providers to provide warnings (alerts) that are sensitive to time and up to 8 KB of data to the application.

More information about BlackBerry Push Services available at www.blackberry.com / developers / pushservice.

Location of New Services to BlackBerry Application For Location-Aware



To improve the ability of GPS are supported BlackBerry application platform this time, RIM will introduce the three location-based services (location-based services) for developers to create applications more responsive, and location-aware for BlackBerry smartphones. Three location-based services including the new geolocation, geocoding and reverse travel time.

Geolocation Cell Site

Cell site geolocation is a new service that will provide developers with an alternative to GPS, which provides approximate location of smartphones based on cell tower triangulation. Geolocation cell site is generally faster than GPS, uses less battery power (which makes it ideal for applications that run as multi-tasking), and is ideal for indoor use where line-of-sight to satellites is needed by the GPS receiver is not always available.

Cell Site geolocation services is planned to be available in the first half of 2010. BlackBerry smartphones will be supported using the BlackBerry OS 5.0 or higher.

Reverse Geocoding

RIM to introduce new services that reserve geocoding geolocation coordinates change into a particular address to be used in BlackBerry applications. Reverse geocoding is available today with the BlackBerry smartphone using OS 5.0 or higher. A reverse geocoding APIs available with BlackBerry ® Java ® Software Development Kit 5.0 (BlackBerry Java SDK 5.0) is available in beta at http://na.blackberry.com/eng/developers/devbetasoftware/javasdk5.jsp

Time Travel

RIM also will launch a new time travel services. Using a simple API call, the developer will be able to combine approximate travel time of their application for almost any destination in the United States and Canada. The calculation of travel time will be based on distance, speed limits and traffic conditions.

Time travel services is expected to be available in the first half of 2010.

For more information and updates about new services available to the developers at the BlackBerry application platform, visit www.blackberry.com / developers.

Source: Press Release


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